![Interview: "We treat the Lab as a rapid prototyping facility, where an idea can be turned into a pair of jeans." Interview: "We treat the Lab as a rapid prototyping facility, where an idea can be turned into a pair of jeans."](https://www.the-spin-off.com/news/media/4/Levis-33230.jpeg)
Interview: "We treat the Lab as a rapid prototyping facility, where an idea can be turned into a pair of jeans."
![Levi's® Fall/Winter 2023 Made In Japan Collection: A Masterful Blend Of Tradition And Innovation Vanity Teen 虚荣青年 Lifestyle & New Faces Magazine Levi's® Fall/Winter 2023 Made In Japan Collection: A Masterful Blend Of Tradition And Innovation Vanity Teen 虚荣青年 Lifestyle & New Faces Magazine](https://www.vanityteen.com/wp-content/uploads/2023/08/Levis%C2%AE-FallWinter-2023-Made-in-Japan-Collection-A-Masterful-Blend-of-Tradition-and-Innovation-1.jpg)
Levi's® Fall/Winter 2023 Made In Japan Collection: A Masterful Blend Of Tradition And Innovation Vanity Teen 虚荣青年 Lifestyle & New Faces Magazine
![Laser Show: Project F.L.X. in Action at Eureka Innovation Lab - Levi Strauss & Co : Levi Strauss & Co Laser Show: Project F.L.X. in Action at Eureka Innovation Lab - Levi Strauss & Co : Levi Strauss & Co](http://levistrauss.com/wp-content/uploads/2019/01/LSCO_FLEX_Infographic_FINAL-726x1024.jpg)
Laser Show: Project F.L.X. in Action at Eureka Innovation Lab - Levi Strauss & Co : Levi Strauss & Co
![How the Levi's 501 jeans became a cultural artifact: 'The design is perfect… it's not a response to any other type of style' | Culture | EL PAÍS English How the Levi's 501 jeans became a cultural artifact: 'The design is perfect… it's not a response to any other type of style' | Culture | EL PAÍS English](https://images.english.elpais.com/resizer/Ubp7Dj6SVi1_DJVLURGJgPkWs28=/1960x0/cloudfront-eu-central-1.images.arcpublishing.com/prisa/T6E6P336V5FZHHN5L4KOPZEIHU.jpg)
How the Levi's 501 jeans became a cultural artifact: 'The design is perfect… it's not a response to any other type of style' | Culture | EL PAÍS English
![Levi's® on Twitter: ".@jeanstories sneaked a snap of the denim they designed in our Eureka Innovation Lab. Shop the collection on 10/22. https://t.co/Tyn9XVhGoF" / Twitter Levi's® on Twitter: ".@jeanstories sneaked a snap of the denim they designed in our Eureka Innovation Lab. Shop the collection on 10/22. https://t.co/Tyn9XVhGoF" / Twitter](https://pbs.twimg.com/media/CRxuBl_UAAAR1CF.jpg:large)